Account-Based Experience (ABX) Consultant for B2B MarTech SaaS
GTM Strategies That turn Target Accounts into leads revenue.
Forget about generating leads. I help you transition from ABM to ABX to better engage with target accounts, increase funnel velocity, and hit your growth goals.
COMPANIES i worked with:
Tailored experiences to meet your objectives with fewer resources. Faster.
Wether you're just planning your first Account-Based Experience initiative or trying to scale a winning program, I'll help you make the most out of your GTM strategy. To win bigger deals, faster.
Here's how we'll turn target accounts into recurring revenue
1. Diagnosis
Crafting a successful ABX strategy requires a thorough understanding of the current situation, your target, and your competition.
In this manner, I'll help you fully understand the context in which you operate, the challenges that you are facing, and the key levers at your disposal to spot hidden game-changing opportunities.
2. Strategy
Your company is unique. So should your strategy be.
With the intels gathered in phase #1, we will craft tailored Account-Based Experiences with granular action plans to build competitive advantages.
This way, your marketing and sales teams will collaborate towards common goals, fostering enhanced alignment and empowering your Go-To-Market efforts.
3. Launch, Scale & Optimize
Alone, the best strategy in the world is worthless. Unless executed properly.
I'll help you orchestrate your ABX efforts to launch new initiatives, and scale & optimize winning programs at high-speed velocity.
So that you win bigger deals faster, and get the best return on your ABX investments.
Nice to meet you!
I'm Christophe Schranz
A Media Engineer turned into ABX aficionado
As a Digital Marketing Consultant since 2017, I have helped over 50 clients build brand awareness, generate new business opportunities, and increase their revenue.
I'm also a lecturer at HEIG-VD, one of the most prestigious Swiss Engineering & Business University, where I teach everything I learned about marketing.
As an engineer, I've always loved technology, and I've developed a real passion for B2B marketing and complex sales cycles. I firmly believe that the customer experience should take precedence over excessive lead generation.
Hence my attraction for Account-Based Experience: the GTM philosophy focused on how customers buy – not how companies want to sell.
I'am also an official DemandBase Service Provider Partner and have been featured on the HubSpot Blog.
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Christophe provides realistic and relevant advice. The effort he has put into understanding our business, our challenges and our customers is impressive.
Also, Christophe doesn't just do what he's told: he analyzes, challenges and proposes innovative solutions.
I recommend Christophe to anyone who wants to develop their business by challenging the status quo.
Sébastien Pahud
/ CEO
Let's delight your target customers and turn their "WOWs" into recurring revenue with ABX
To guarantee service excellence, I only work with companies that will most benefit from our collaboration (i.e., B2B MarTech SaaS with over $10M in revenue).
Join the waitlist now to be notified when a new spot becomes available to work with me.